All about Collectabilia:
Incorporated in 2011, Collectabilia is India’s first celebrity commerce company. It is an online brand that aims to cater to an untapped sports and entertainment ecosystem in India and is every sporting enthusiast’s dream.
It offers opportunities to fans to own memorabilia personally autographed by their icons, and assists celebrities with extending their brand connect beyond endorsements.
Key Challenges:
The eCommerce venture by Deccan Chronicles Holdings Ltd. is a website for sports enthusiasts across the globe, where they can bid for memorabilia items online and also buy team merchandise related to sports like cricket, football, and tennis.
The eTailer collaborated with Vinculum to –
The Vinculum Solution:
Vin eRetail solution, our end to end retail suite helped Collectabilia attain greater productivity levels, reduce inefficiencies and scale up its operations. It delivered the following –
Additionally, Vin eRetail was integrated with 3rd party systems such as front-end website and Aramex.
The implementation of our solution automated their operations. This reduced their order fulfillment cycles, increasing efficiency for the online retailer.
The road ahead:
As a company that encourages the collection of sports memorabilia for personal joy or as a strong investment proposition, the eTailer aims to expand. Collectabillia aims to extend the global market of memorabilia into India, facilitating the ownership of personalized merchandise along the same lines as that of art.
Read the complete story of how we helped Collectabilia here.
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